Perhaps We Should Vote for a Female Bodybuilder for President

I'd vote Tina Jo Orban as "Best Legs" if such a category were to exist.

I’d vote Tina Jo Orban as “Best Legs” if such a category were to exist.

Unless you’ve been hiding under a rock for the past two years, or if you live outside of the United States and you don’t particularly care what happens in this country, most of you should be aware that very soon we will be bringing this God-awful presidential election to a merciful end and will choose who our next Commander-in-Chief will be.

I refuse to even name the two candidates who are running for my nation’s highest public office on the grounds that both of them have received enough attention from people like you and I. So perhaps this post will remain relevant four, eight, or twelve years from now. Who knows?

If this excruciating and painful election cycle has taught us anything – and it has indeed taught us many valuable lessons about the state of my nation and politics in general – it’s that qualifications for the job don’t matter to the typical voter when it comes to selecting the next U.S. President. So, in an effort to not get too political and keep matters civil, I will lay out a tongue-in-cheek argument for why Americans (and people from other countries who are blessed to live in a representational democracy, or at least a country that practices such style of governance in theory) should decide to vote for a female bodybuilder for president on Tuesday, November 8, 2016.

I will admit that I am embarrassed as a U.S. citizen to subject the world to watching our political theater play out in all its horrifying glory. Let’s hope 2016 is just one of those “weird” years that we look back upon decades later and proudly declare that we were fortunate enough to have lived through it (for the most part) unscathed. After all, we could do worse. And odds are we will actually end up doing worse sooner or later.

But I digress. I am no political commentator, but in my opinion the most significant reason why U.S. politics sucks right now is because we expect our politicians to deliver on promises that were unrealistic to begin with…which then breeds contempt, more unrealistic expectations, and more extreme candidates who can only get elected if they continue to up-the-ante and foster a whole new set of stupid promises. This means personality tends to matter more than qualifications or knowledge about the job, which explains an awful lot.

However, a female bodybuilder lives in a completely different world than politicians – but can offer said politicians a lot of life lessons that could go a long way in generating better public policies.

Think about the world a female bodybuilder inhabits. She’s working in an industry that persistently is trying to weed her out of it. The Ms. Olympia is dead and buried and doesn’t appear to be coming back any time soon. Other competitions may rise out of the ashes and attempt to take its place, but that doesn’t change the fact that the IFBB isn’t too keen on allowing hypermuscular competitors to be the “face” of the female side of the sport. They’d rather more “audience friendly” fitness and bikini competitors take center stage over the bigger and buffer ladies who’ve worked harder to achieve their physiques.

So, right off the bat a female bodybuilder has to endure working in a profession where the chances of cultivating strong career prospects are becoming dimmer and slimmer as time marches on. Yet, money doesn’t fall from the skies and she has to make an income somehow. This is where things like personal training, one-on-one online consulting, fitness entrepreneurship, and ahem, offering wrestling or muscle worship sessions to paying customers (all under the table and away from the prying hands of tax collectors, of course!) fit into the picture. She may not necessarily want to do any or most of these things, but as I mentioned before, money doesn’t grow on trees and food won’t miraculously appear on the dinner table out of thin air. So, a female bodybuilder who wants to pursue bodybuilding as a profession – more or less – must adapt to her present circumstances or face the inevitable option of having to choose a different career path.

Another lovely and gorgeous Tina: Tina Chandler.

Another lovely and gorgeous Tina: Tina Chandler.

Adaptation isn’t easy or seamless, but it does happen. People who live in the real world adapt every single day of their lives. What worked yesterday won’t necessarily work today and sure as hell won’t work tomorrow, so it’s foolish to remain stilted in one’s ways of doing things. One must always look for the next best opportunity or face the consequences of becoming poor, irrelevant, or both. This requires understanding the bodybuilding industry well, knowing what customers want (if you get my drift), and being willing to forge a new pathway if the current ones leads to a dead end. I didn’t say it’s easy to do this, but it can be done. We can collectively name hundreds of female bodybuilders from all across the world who can testify to this.

Another aspect to female bodybuilding that’s important to realize is the independent nature of the sport. Unlike team sports like baseball, football (the one that features tackling, throwing, and catching), basketball, hockey, soccer, rugby, and others, bodybuilding isn’t a sport that consists of teams, teammates, and being dependent upon others to win games. It’s solely on the shoulders of each individual athlete.

Of course, it deserves to be said that every single top-level bodybuilder – male or female – has a large team of coaches, trainers, nutritional experts, doctors, and assistants who aid them on their journey to becoming an elite competitor. No man is an island, and perhaps no woman is an island either. So a female bodybuilder isn’t completely paddling a single canoe. But there’s no denying that bodybuilding is ruggedly individualistic in nature. The panel of judges that decides who wins and who doesn’t win only looks at the individual competitors, not who they have standing in their corner cheering them on.

Muhammad Ali is known as the greatest boxer of all time – not Muhammad Ali and his army of personal trainers, physicians, sparring partners, promoters, advisors, and so on. Though every top athlete has help from a team of professionals, but only one person is in the ring fighting against his or her opponent. And the last time I checked, Ali was the only one in that ring staring down his hapless challenger.

Bodybuilders of all stripes understand this reality intuitively. If they make a mistake, they alone must answer for it. They can’t blame a lazy teammate, idiotic coaching, or an overall poor supporting cast for being a perpetual loser. They only have themselves to blame if they placed 3rd at last year’s competition but 10th this year. That drop-off can have plenty of rational explanations (biased judging being a prominent one), but at the end of the day every single competitor is responsible for their own training, progress, dieting, and outcomes.

Which leads us to the next point…

Female bodybuilders aren’t striving to achieve a goal that exists only in the abstract. Rather, they bust their tails every day of their lives working toward a goal that’s specific, tangible, measurable, attainable, and very damn difficult to meet. There’s an element of poetic beauty integral to this reality, isn’t there?

If a new and up-and-coming female athlete looks at photos of Alina Popa, Debi Laszewski or Brigita Brezovac and says to herself, “I want to look like that one day,” guess what? She can! Granted, it won’t be easy and the journey from Point A to Point B will be arduous, tumultuous, and full of plenty of doubt. But nevertheless, one cannot deny that the goal can be met if she sets her mind to it and educates herself on what is necessary to get there.

Annie Rivieccio earns my vote for "Best Bicep Peak."

Annie Rivieccio earns my vote for “Best Bicep Peak.”

Unlike politicians who promise big and bold achievements that probably aren’t realistic and only will set their constituents up for disappointment, a female bodybuilder has a distinct goal in mind that’s specific and can accurately be visualized ahead of time. It doesn’t exist in a theoretical universe that looks great on paper or in a rousing speech but doesn’t actually work in real life. Bodybuilding is a sport where end results aren’t achieved by dumb luck or happenstance. It materializes when an athlete makes a definitive decision to take specific action toward achieving a precise goal.

Nobody will argue that it’ll be easy to look like Lisa Cross or Rene Campbell. That high degree of muscularity doesn’t come easily. But one cannot also argue that such objectives are impossible. They are quite possible to meet, albeit after one is eager to dramatically reorganize one’s lifestyle.

Point B isn’t a hypothetical reality that exists only in one’s mind. Building an impressive level of muscle mass is a concrete end that arises after participating in concrete means. Gaining x number of pounds of muscle or placing in the top five of a certain bodybuilding contest are measurable and quantifiable aims that are either achieved or not achieved. There is no middle ground. There is no ambiguity. Either it happened or it didn’t. Period.

And who is to blame if one sets out to gain bigger biceps and triceps and fails? You guessed it. The person who established these goals in the first place and nobody else.

One other facet of female bodybuilders that must be addressed is the fact that FBBs are, for the most part, not worried about being popular or widely accepted by society. A woman who chooses to pursue bodybuilding in any serious manner is opening herself up to a variety of different kinds of obstacles – many of which she would not face had she not decided to become a bodybuilder.

It’s no mystery that a woman with big muscles is an unusual sight to see. Simply put, these women are rare in our world. Yet, a small number of remarkable women are actively working to build big muscles despite the potential backlash that might come with it. Many will receive looks of repulsion or disgust. Accusations of being “too manly” or “becoming a man” will start to flood in. There will be those who will ask her “do you have to get that big?” Others will question her life choices and wonder if she’s hiding something.

But no matter what comes her way, a female bodybuilder must be tough-minded and relentless in the pursuit of her dreams. She must endure people looking at her differently. She must accept the fact trolls on the Internet will post nasty remarks about her. She knows the road to becoming a pro bodybuilder will be strenuous…but she does it regardless. That’s not easy to do. There aren’t too many of us in this world who are capable of breaking all those barriers, jumping over all those hurdles, and trudging through all those obstacles when the easier road is to not pursue bodybuilding in the first place.

She does what she wants to do knowing it won’t be popular with everyone. Yes, she will meet people along the way who will support her, but certainly that won’t be everybody. Doing the right thing – following your dreams – despite outside noise takes emotional and intellectual fortitude. Do you honestly believe some of our elected representatives share that same level of internal strength?

Catherine Holland could start a nuclear war over her physique.

Catherine Holland could start a nuclear war over her physique.

The final point I’ll make (although I could go on further) is that a female bodybuilder possesses a deep understanding of how the world works and must apply this knowledge practically in the quest of her chosen profession. She needs to be an entrepreneur, agent, marketer, business manager, scheduler, public relations specialist, nutritionist, athletic trainer, and personal ambassador all at the same time. As a small fish in a big pond, an FBB’s success or failure wholly depends upon how well she understands her circumstances and how she can cultivate an accomplished career from it (or despite it).

In this respect, female bodybuilders earn what’s coming to them. They aren’t “given” success. Nobody votes for them to have large muscles or a chiseled physique. They have to expel blood, sweat, and tears day in and day out to achieve their bodies. Granted, a panel of judges does elect how she places at a competition, but that’s an exception. For the most part, she wouldn’t have been able to reach that point of being on that stage unless she put in the hard work beforehand. Besides, actual competing is only a small part of the rewards that come from bodybuilding.

The biggest reward is the personal satisfaction of knowing that you’ve accomplished something grand. Nobody can take that away from you. Your opponents may have more trophies than you, but what every single competitor has is the sense of triumphant pride that comes with pursuing a goal with manic obsession. Truly, an FBB earns her success. That’s how the real world operates.

Presidents, prime ministers, senators, representatives, governors, MPs, city councilmembers, mayors, and other positions of elected authority do not always share these same traits. It seems rather odd to have a system where the power to regulate, tax, create new laws, authorize war, or incarcerate citizens are given to people who get that job simply by winning a glorified popularity contest. Very strange, indeed. But, that’s the system we have until something better replaces it.

Here in the United States of America, we give the nuclear codes to people we wouldn’t trust to manage the local Burger King. We trust those who’ve never ran a business to regulate businesses. We ask people who’ve never served in the military to send young men and women they’ve never met to a foreign country and die for an ambiguous cause. To summarize, we elect people who don’t understand how the world works to decide how the world works.

Insanity.

However, ask I’ve just articulated, a female bodybuilder does understand how the world works. She has to in order to survive. She must understand how to relate to people. She knows what it’s like to be a businesswoman…because she essentially is a one-woman business. She does what she does regardless of how unpopular it might make her. At the end of the day, a female bodybuilder shares these characteristics:

  1. Mental toughness
  2. Adaptability
  3. Entrepreneurial savviness
  4. Focus
  5. Intelligence
  6. Knowledgeable about the real world
  7. Grit
  8. Strength – both physical and emotional
  9. Ability to earn her success
  10. Independence

As I’ve said before, the list can go on and on. But you get the idea. I’m not suggesting that we should actually elect current or former female bodybuilders to high positions of political power just because they happen to be current or former FBBs. However, what I do want to illustrate is that FBBs boast a unique perspective on life that cannot be easily replicated or transferred.

I'd appoint Nikki Fuller as my Secretary of Muscle.

I’d appoint Nikki Fuller as my Secretary of Muscle.

She’s earned her success. She’s forged her own path. She’s self-taught herself topics in areas like calisthenics, biology, science, nutrition, sports medicine, etc. She lives in an environment that can be cruel and adversarial toward her. She knows how to persevere through obstacles and come out better for it. She must adapt to her surroundings…or die refusing to do so.

That’s not an easy thing to do. It’s not for everyone. Certainly not people who’ve existed in an Ivy League-encrusted silver spoon-fed bubble for their entire lives. As Americans go to the polls on November 8 they should ask themselves, “How the hell did we get here in the first place?” It’s a perfectly valid question; one that doesn’t have any easy answers.

But perhaps the answer is simple. We, as a nation, don’t value the right things. We value what we want to hear, not what we should hear. We live in a fantasy world full of bright shiny objects, not in the real world where decisions have actual consequences.

Female bodybuilders, on the other hand, do not get to live in such a magical universe. They must always be on their toes. They cannot get lazy or entitled. They must continuously grind in order to reach the Promised Land – which nobody actually promised them at all. In short, female bodybuilders represent humanity at its best. FBBs don’t make empty promises about what they think they’ll do. They actually do it every single day of their lives.

I’d vote for that.

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Nothing Beats a Female Bodybuilder Who “Gets” It

Brandi Mae Akers is not just your girl-next-door. She's your big-and-buff-girl-next-door!

Brandi Mae Akers is not just your girl-next-door. She’s your big-and-buff-girl-next-door!

Do you know what’s awesome? A female bodybuilder who “gets” it.

And by “gets” it, I mean a female bodybuilder who understands why people love her and is willing to provide her fans what they want.

You’d think the vast majority of female bodybuilders, athletes, and amateur muscular women would be taking advantage of this, but that isn’t necessarily the case. Many FBBs are either uncomfortable or against (for a wide variety of reasons) “giving the fans what they want,” which of course is their prerogative. Nobody is claiming that FBBs must please their fans at every opportunity they get or that appealing to the fanbase is somehow essential to staying relevant to the scene (at least, I’m not claiming these things). Obviously, female bodybuilders are under no obligation to do anything other than what they want to do – or not want to do.

But occasionally, you’ll encounter an FBB who truly understands what guys and gals love in a muscular woman and will enthusiastically utilize that knowledge for maximum gain. She benefits and we benefit. That’s a win-win scenario, right?

Right. Off the top of my head, eight women in particular who “get” it the best are Denise Masino, Angela Salvagno, Amber DeLuca, Lisa Cross, Victoria Dominguez, Lindsay Mulinazzi, Emery Miller, and Brandi Mae Akers. There are others, but these women in particular stand out to me.

These ladies are some of the most well-known female bodybuilders in the world not just because of their competitive accomplishments – although we should not downplay their achievements on the stage – but because of their willingness to put their personalities and bodies out there so publicly and prominently. If I’m in the mood to watch some erotic female muscle videos, odds are I’m going to do a Bing search (my search engine of choice for finding videos for whatever reason) of any of these eight women. Or all of them, if I have the time and the inclination.

In the world of branding, advertising, marketing, and public relations (terms that could be used interchangeably), one of the key rules is that people don’t purchase products just because they need the product for practical reasons. They purchase it because it makes them feel a certain way: cool, culturally relevant, in-the-know, a part of a larger community, socially-conscious, better than people who aren’t using the same product, et cetera. For example, there isn’t any practical reason why someone would spend $200 on a brand new pair of Beats By Dre headphones when a less expensive generic pair would work just as well. But, the point of paying more has nothing to do with practicality. You don’t purchase a more expensive product because the music you listen to will necessarily sound better. You purchase it because it makes you appear socially hip with the “young people these days” (get off my lawn!).

Lindsay Mulinazzi makes me feel all of the emotions. All of them.

Lindsay Mulinazzi makes me feel all of the emotions. All of them.

It’s not about what the product has to offer. It has to do with the elevation of your social status as a result of publicly using the product. It’s marketing genius to associate a mundane product with enhanced social status – no matter how superficial that status may be. That’s why some of us are billionaires and others of us aren’t.

Likewise, astute female bodybuilders understand that their muscular bodies – while a fine, fine product unto itself – aren’t the only reason why guys and gals like us love them. We love them because of how they make us feel: giddy, sexually aroused, titillated, curious, imaginative, fascinated, awe-inspired, weak-kneed, excited, nervous (in a good way), frightened (also in a good way), emasculated (definitely in a good way), and so on. It’s not just looking at their beautiful bodies that make us return back to them time and time again. Female bodybuilders – whether they realize it or not – conjure up inside ourselves a whole host of visceral emotions that are ready to burst at the seams.

Whenever you see a tantalizing photo of a nude female bodybuilder provocatively posing for the camera or a gorgeous muscular porn star showing off all her assets for leering eyes, it’s nearly impossible to not react in a primal sort of manner. Your imagination goes wild. Your heartbeat starts to race. Intense feelings of inadequacy, jealousy, or admiration bubble to the surface. Every female muscle fan knows what I’m referring to. You wouldn’t be reading this blog post if you didn’t!

Entrepreneurial female bodybuilders who both recognize this phenomena and know how to exploit it for maximum gain are in rare company. Actually, that might be a bit unfair. It’s not just understanding what the customer wants; it’s also about being willing to give them what they want. Lots of female bodybuilders, competitors, athletes, and fitness models have little interest in overtly sexualizing their identities. There’s without question a sexual aspect to any form of sport/modeling in which sculpting the human body toward fitting a certain desired aesthetic is involved, but there are lines that many women choose not to cross.

Denise Masino is my favorite. Need I explain why?

Denise Masino is my favorite. Need I explain why?

I personally know a fitness competitor (she’s a former co-worker) who is also a mother of two young daughters. I don’t think she’s the type of person who would, in the style of Brandi Mae Akers, get naked, masturbate with a big black dildo, drop f-bombs like a drunken sailor, and post the video onto the Internet for anyone to see. She has every right to do such a thing, but knowing her personality and religious convictions, I highly doubt she’d ever do something like that!

So it’s not just about “getting” it. It’s also about wanting to “go there.” Not everyone wants to do things that appeal to their fanbase’s fetishistic interests. And that’s perfectly okay. They are under no obligation to do so under any circumstances.

But for those who are eager to “go there,” hats off to you! We fans deeply and sincerely appreciate your enthusiasm toward branding yourself in a way that can be awkward, uncomfortable, and troubling to others. I cannot imagine what friends, family members, and spouses of porn stars – both muscular and non-muscular – must think about them. Do they approve of their chosen profession? Do the mothers and fathers of porn performers actually sit down and watch their sons/daughters suck the genitals of a random stranger as a form of entertainment? How awkward is that Thanksgiving dinner conversation?

Probably pretty darn awkward. While it is perfectly possible to excite, titillate, and thrill without being too explicit, what keeps customers coming back for more and more is when they encounter someone who stands out from the rest and consistently delivers on their promises.

But, it’s not just about being overtly sexual. The vast majority of sexually explicit porn out there is complete and utter garbage. It’s boring, crude, disgusting, and worse of all, unexciting. I don’t get excited watching two fake plastic surgery-enhanced nobodies having awful staged sex topped off with obnoxious screaming, moaning, and “orgasms” that are so phony even a pious Catholic nun could tell it’s not real. Even if it involves female bodybuilders. So what I’m talking about here isn’t necessarily explicit FBB porn, but the manner in which FBBs present themselves to their fans.

Devil in a Red Dress, that is Emery Miller.

Devil in a Red Dress, that is Emery Miller.

A female bodybuilder who “gets” it – as I’ve mentioned before – makes us feel things that we rarely feel. We’ve all seen attractive people before. I encounter physically beautiful women every single day of my life: at work, at the grocery store, on the street, at the gym, at a restaurant, at a bar, on the commuter train, etc. But none of them elicit the same response as whenever I am privileged to meet a female bodybuilder for a muscle worship session. In that moment, I’m not just meeting a beautiful woman. I’m meeting the most beautiful woman on the planet. Her strength makes me weak. Her confidence puts me in my place. I’m both scared and at ease. I’m turned on but still in awe. I’m completely focused on her but cannot make a rational thought. Time seems to stand still. That hour I spend with her seems like 20 minutes. She does things to my heart and mind that cannot be justifiably explained. But it doesn’t have to be. I know it and that’s all that matters.

Fans of FBBs gravitate toward women who make us feel these things. And this has very little to do with how sexy she acts, how “hardcore” she performs for the camera, or even what she physically looks like. For example, this is why I get completely aroused watching an FBB squat 400 pounds in sweat pants and a hoodie while I get totally bored watching two skinny topless college girls making out at a Mardi Gras party. Some people genuinely enjoy watching the latter. I prefer the former. I’d wager a guess that readers of this blog would agree with me.

Thankfully for us, there are lots of FBBs in this world who understand why we react this way. They understand why their muscles turn us on and why they personally turn us on. There are FBBs who understand the fetish of being an “older” woman and how turning 40 isn’t a curse, but instead an open door to captivating a whole new audience. She can add bonus points if she’s a mother. More bonus points if she’s a mother of multiple children. Hell, she can probably start rolling in the dough if she’s a grandmother as well!

In fact, many of us prefer our female bodybuilders to be on the “older” or “mature” side. We are enraptured by her experience, wisdom, and maternal acumen. An astute FBB won’t shy away from being older, but instead will milk it for all it’s worth. A business-savvy FBB won’t be embarrassed by her larger-than-normal penis-like clit; rather she points a camera directly in front of it and zooms in closely for everyone to see. A shrewd muscular woman doesn’t remain silent so that her unnaturally deep voice can’t be heard; she instead narrates for us exactly what she plans to do for us so that her rumbling voice is allowed to make the walls shake.

In many ways, an entrepreneurial female bodybuilder has to “think” like a customer. What do they like? What turns them on? Why do they love muscular women in the first place? Why do they keep coming back? Why do they like certain FBBs more than others? What can I learn from my competitors? What can I learn from my customers? How can I maximize my appeal while staying true to who I am? Where can I go from here? What is my potential?

FBBs who “get it” already know the answers to these questions. Denise Masino understands perfectly well there are millions of guys out there who drool over her large clitoris. Brandi Mae Akers doesn’t need to be told her pretty school-girl looks combined with impressively sexy muscularity make her irresistible. Angela Salvagno is very aware her dark olive complexion and meaty labia are her moneymakers. Amber DeLuca’s business card (assuming she even has business cards) only needs to say “Bad Muscle Girl” and nothing else. Need it say more?

What should Angela Salvagno's business card say?

What should Angela Salvagno’s business card say?

For these ladies and countless others, they’ve reached their levels of success because of two things: drive and smarts. The personal drive and determination to become a world-class bodybuilder need no explanation. You don’t become as big and buff as Yaxeni Oriquen-Garcia by being a couch potato. Slackers need not apply. Large muscularity doesn’t happen by accident. It happens because you put in the blood, sweat, and tears necessary to build the body you want.

But the other aspect to this is smarts. And not just being strategic about lifting, eating, resting, and supplementation. That’s important too, but what I’m talking about is being smart in the business side of being a female bodybuilder in the 21st century. FBBs who are able to earn a living doing what they do must adapt to the economic realities they face. This means being willing to offer up your product (which, as unusual as it sounds, is your very own body) to your customers (people like us who blog and read blogs about female muscle) in an intelligent and strategic manner. Thankfully for everyone involved, there are plenty of FBBs who do this every single day.

So how do they do this? Do they procure customer surveys to learn what people like? A muscle worship session is very different than getting your oil changed or your roof reshingled, but the basic concept of offering a client value for a service remains the same. Do they ask a focus group of teenagers, millennials, the elderly, and stay-at-home mothers what kind of female muscle-themed porn they prefer to masturbate to? I wouldn’t want to sit in on that meeting or sift through those surveys.

Well, they just know. They have a keen awareness of human sexuality and what makes people tick. They are able to see their own bodies through the eyes of an adoring fan. They can empathize with others. They don’t judge harshly or unfairly the fetishes of others. They may not always understand what people like, but they respect their preferences nevertheless as long as no one is harmed.

There’s a reason why you’re attracted to certain female bodybuilders and have only a passing interest in others. You may not comprehend why or how that happens, but rest assured there are many bright and intelligent FBBs out there who do.

Denise Masino Might Be the Greatest Female Bodybuilder of All Time (NSFW)

A woman of Denise Masino's caliber deserves a tribute blog post, wouldn't you agree?

A woman of Denise Masino’s caliber deserves a tribute blog post, wouldn’t you agree?

It’s not too often that I’ll make firm declarative statements on this blog, but here’s one for the record:

Denise Masino might be the greatest female bodybuilder of all time.

Uh, what? Really? Out of all the thousands of women in this world who’ve pursued the sport of bodybuilding at some point in their lives, is Denise Masino really the GOAT (Greatest of All Time)? Surely there must be someone else, like Iris Kyle or Cory Everson, who should really take this prize. What on earth are you thinking, Ryan?

Well, hear me out on this. My opinion here is based less on competitive merits and more on entrepreneurial success. So maybe the “Greatest Female Bodybuilder of All Time” is a bit inaccurate. Perhaps “Greatest Female Bodybuilding Businesswoman of All Time” is closer to the truth.

First, some background information on Ms. Masino.

Denise Masino was born Denise Sanchez on May 1, 1968 in Brooklyn, New York. Her parents are from Puerto Rican descent. A diminutive 5’2”, Denise was married to Robert Masino for 14 years before her current marriage to Gregg R. Simpson, a filmmaker. She credits her parents for instilling in her a hard work ethic and belief in her ability to carve her own pathway to success. Clearly, her parents taught their daughter well.

Her competitive history is respectable but not overly impressive. She won her first contest in 1994 by being the first overall winner at the 94’ NPC Florida Championships. Between the mid-1990s to 2007, Denise placed consistently in the top 10 in competitions such as the NPC Nationals, Jan Tana Classic, Ms. International and the most prestigious of them all, the Ms. Olympia. Her best placement at the Olympia was 2nd in 2004 in the lightweight category.

Nevertheless, Denise has made her mark on the world of female bodybuilding by being a shrewd businesswoman. She has many assets and isn’t afraid to show every single one of them off. Denise has graced such publications as Muscle & Fitness, Flex Magazine, Muscular Development, Muscle Mag, Women’s Physique World, Playboy Europe and others. She’s also appeared in a few independent films and has made a handful of television appearances. She remains on good terms with her ex-husband Robert and frequently collaborates with him on projects. Denise currently lives in Fort Myers, Florida but regularly visits Los Angeles for business purposes.

Alright, now that that’s out of the way, let’s get into why I believe Denise deserves such high praise.

In a previous blog article, I listed my top 10 favorite female bodybuilders and foolishly ranked Denise at #4. Big mistake! She should be my #1 favorite, which is where she stands as of right now. No disrespect to anyone else, but Denise is clearly a head above the rest. I hope I don’t offend any of my faithful readers who are actual FBBs themselves! I love you all dearly, too!

However, Denise has an incredible arsenal of talents and assets that are unmatched compared to her competition. She has an almost flawless combination of natural beauty, muscularity, intelligence, business savvy and personality that makes her a winner in all categories. She’s a gorgeous muscle woman who’s unquestionably feminine and celebrates her femininity. She’s highly intelligent but doesn’t condescend down to anyone. She’s sexy but playful at the same time. She’s not afraid to become erotic for the camera but never resorts to crudity or crass behavior. She’s also not afraid to showcase her most unforgettable physical asset (we’ll get into this later) and does so with class, dignity and pride. She reveals a lot about herself but keeps just enough under wraps so that we keep begging her for more. I could be wrong about some of this, but I should never let facts get in the way of a good argument!

Denise showing off her most talked about asset.

Denise showing off her most talked about asset.

Luckily for us, Denise is quite active in the adult film industry. Though not a “star” in the traditional sense, for anyone who loves female muscle, she’s a superstar. But it’s not just her large volume of erotic videos that endear her to us; it’s her personality that makes her so irresistible.

I get the feeling Denise is the one who crafts her own image. She obviously has a team of marketing professionals (web designer, videographer, photographer, copywriter, etc.) who work closely with her to build her brand, but without Denise’s own shrewdness, none of that would make a difference. Denise knows what people want and is not afraid to deliver with a bang. She’s also smart enough to deny her fans just enough so that they remain hopelessly intrigued with her forever. These are rare talents.

Denise’s brand is simple yet brilliant. She’s a beautiful, strong woman who loves sex, embraces her sexuality, loves to have fun in her life and isn’t afraid to be herself…all while maintaining an approachable, friendly persona. Denise Masino isn’t intimidating. She isn’t scary. She isn’t a powerful female muscle Goddess who will dominate you or humiliate you. She’s essentially that cool lady at the bar who will shoot pool with the guys and can probably bench press more than all of them. Her sexiness doesn’t feel forced. Her personality doesn’t appear to be manufactured. It’s all real. It’s genuine. You can trust Denise to be just Denise.

In reality, every media star has to craft a somewhat fake persona to a certain degree. We all know our favorite Hollywood movie stars aren’t necessarily in reality how they act on the red carpet or while sitting next to Jimmy Fallon’s desk. Hollywood can be very fake. We all know this. So to a degree, how Denise comes across in interviews and in her videos may or may not be how she is in real life. But I’d wager that’s pretty darn close to being the real Denise Masino.

Her personality is what really stands out. I genuinely would want to sit down with her and chat with her over a few beers. She could be wearing sweat pants, a fuzzy parka and no make-up and I’d still want to hang out with her. She’s an undeniably beautiful woman, but she also appears to be sweet, genuine and has a lot to say about certain things.

Outside of who Denise is as a person, everyone who knows about her will remember her for one particularly striking physical asset:

Her enormous clitoris.

And, to an extent, her meaty labia.

Yes, it’s unusual for anyone to hone in on someone’s genitalia like that (or is it?), but her large feminine endowment is without a doubt her most memorable physical trait. But it’s not this endowment that unto itself adds to her legend (although it most certainly takes on a life of its own), it’s how open she is to showing it off. I’ve written before why men – and women – are fascinated with a female bodybuilder’s genitalia, so there’s no need to get too detailed into this. However, it is crucial to understand that what lies between her legs is one of the most enticing and sexually titillating features I’ve ever seen on any human being, male or female.

I would argue that Angela Salvagno also possesses between her legs beautiful feminine flesh that matches Ms. Masino’s, but that’s not entirely the point here. Denise does an expert job at exploiting her best physical attribute for the camera in a way that challenges us to look away. We cannot look away. Whether we’re disgusted by her clitoris or we’re uncontrollably aroused by it, either way once we’ve seen what she has, there’s no turning back. She has us in the palm of her hand and we’re powerless to resist.

I can't even.

I can’t even.

Let’s be very clear here. Many female bodybuilders possess enlarged clits. They are not penises. Not by a long shot. A feminine endowment is in no way comparable (though biologically symmetrical) to a male endowment. Female bodybuilders are women – period, end of story. There’s no debating this. But we’re especially intrigued by FBBs because their physical strength and atypical anatomical features come just close enough to traversing into the territory of masculinity…but remain clearly set in the realm of femininity.

When Denise masturbates for the camera, we watch her not as a woman masturbating like a woman, but rather as a woman masturbating like a man. She “jerks off” her clit very much like how guys jerk off their penises. When she climaxes, we half-way expect her to ejaculate semen like the rest of us. She doesn’t of course, but the thought is still in the back of our minds. In this respect, Denise almost seems like “one of the guys” while still unambiguously remaining a woman. When Denise experiments with a clit pump, her sensitive nub of flesh nearly grows to the size of a small penis, which further titillates our imagination. We know she doesn’t have a penis, but it looks so much like one that we seem to (at least momentarily) identify with her.

Perhaps that’s it. Maybe thanks to our society’s increasing sexual multilateralism, the stark differences between “men” and “women” are starting to crumble. It isn’t enough for “men to be men” and “women to be women.” We sort of like it when a woman temporarily takes on masculine characteristics while staying true to her established feminine identity. Not only does she sort of “become one of us,” we can still find her sexually attractive as a woman at the same time.

In our modern age of social media, media saturation, sexual pluralism and postmodern sexual mores, it’s not enough to just look at photos of a beautiful woman or watch her engage in sexual activities for the camera. We also want to know who she is as a person. If she seems like a “pretty cool chick,” we feel more at ease in watching her do her thing. Perhaps this is a victory of sorts for 20th century Feminism. We don’t see women as being mere sexual objects. We see them as peers who can also carry immense sexual appeal. I don’t know if that counts as a “victory” per se, so I’ll leave that conclusion up to you.

I have one final observation to point out. Pay attention to what kinds of videos and photos Denise participates in. She’s either by herself (going solo) or in the company of other women. She’s never, to my knowledge, done any videos or photoshoots with other men. Perhaps content like that exists somewhere, but I’ve yet to locate it. If it does, feel free to send it to me! I will, ahem, gladly study it for academic enlightenment.

Looking like one sexy college co-ed.

Looking like one sexy college co-ed.

So she’s seen either performing solo or engaging in sex with other women. She masturbates, poses for the camera, uses a clit pump, has cunnilingus performed on her by another FBB, allows an FBB to penetrate her with a dildo or strap-on, penetrates herself with a dildo, and engages in other activities that don’t involve a man. I’m guessing she chooses to do this because she’s married and doesn’t want to put her husband in an awkward situation, so I get that completely. But this also works to her advantage whether she intends it to or not.

It allows guys like me to fantasize. I know she’s married. I know I have a snowball’s chance in Hades to ever have sex with her. However, I can watch her have sex with other women and not feel jealous. I can watch dildos penetrate her but not feel slighted or excluded in any way. But I’ve never seen an actual man’s penis penetrate her. I know she probably gets plenty of sex in her everyday life, but that makes not a lick of difference. In my own personal fantasy world, I can continue to imagine what it would be like for me and Denise to enjoy a romantic evening consisting of a candle-lit dinner, an expensive bottle of wine, a glowing fireplace, and a long warm evening of lovemaking.

Obviously I’ll never be able to experience that with her. But that’s the beauty of fantasy. It’s your own reality, independent from actual reality. And her choice to never do any scenes or photos with other men makes it easier for me to have these fantasies. My fantasies aren’t “spoiled” by images of real guys having sex with her. There’s no “other man” for me to compete with. Yes, I know she’s married. And I’m sure Denise and her husband have an active sex life that rivals that of the characters in a romance novel. But that’s not important. In my own mind, that “only man” could be me. Heck, in my dreams, it is me.

Denise being Denise. What I'd give to be her left hand at this moment in time.

Denise being Denise. What I’d give to be her left hand at this moment in time.

So that’s it. That’s why Denise Masino might be the “Greatest Female Bodybuilding Businesswoman of All Time.” She understands branding better than few others in the industry. Denise knows what makes her marketable and isn’t afraid to use it to her advantage. More power to her. She’s stunningly beautiful yet approachable. She’s sweet yet possesses a kinkier side. She’s a strong independent woman, but she appeals to men of all types. She’s the type of woman you want to be your friend and your girlfriend at the same time. She has physical assets that she isn’t shy about showing off. She’s proud of what makes her unique. There’s a lot to be said about confidence. Confidence is sexy, no doubt about it. She allows us to indulge in our fantasies while smartly not going too far and mistakenly ruining the fantasy. She is who she is and is damn proud of it.

This is a difficult balance. Only a shrewd businesswoman can maintain this persona year after year with impeccable precision. That’s Denise for you. I get the feeling she doesn’t struggle to build her brand. She does it seamlessly. It’s second nature to her. It’s tough being a self-made entrepreneur in today’s stagnant globalized economy when you work in an industry that’s shunning women more and more. But if there’s anybody who can do it successfully and with grace, it’s her.

Sex Sells! Especially if You’re an Entrepreneurial Female Bodybuilder

Ready to get your beach body back? Timea Majorova would make the perfect poster child!

Ready to get your beach body back? Timea Majorova would make the perfect poster child!

Clichés become clichés because they’re based on, for the most part, a certain degree of observable truth. They may not be true in the purest sense, but conventional wisdom has a funny way of speaking to reality more often than not.

No matter how sick and tired we get of hearing tired adages like “the early bird gets the worm” or “birds of a feather flock together,” we keep seeing them used over and over again because…well, they’re true. Maybe not true 100 percent of the time, but enough times that we don’t retire them to Cliché Heaven.

Here’s another one. “Sex sells.” Does it? Does sex actually sell? You bet your horny ass it does.

Why? Simple explanation: No matter how old we get, how mature we think we become, or how pious we try to act, the erotic will always catch our attention. Always. Especially if it hits right in your wheelhouse. Sex does indeed sell. And in a world that’s dictated by the health and vitality of the free markets, you can bet with both hands that sex will continue to sell as long as it remains a reliable source of profit.

Every Victoria’s Secret magazine spread, shampoo commercial or Abercrombie & Fitch mall banner preys upon this very philosophy. Sex sells anything from TV subscriptions to hair brushes. In fact, it’s so pervasive in our society that we don’t always notice it. I’d go even further and say that it’s so saturated in our culture that sometimes sex doesn’t sell because we’ve become so accustomed to it. If it ceases to titillate us, we might ignore it. So this is why every advertising agency has to keep on pushing the boundaries of good taste as the years go on. When a beautiful girl in a cute dress can be overshadowed by a sexy woman in a g-string bikini, you know it’s only a matter of time when all-out nudity will be considered acceptable in the public sphere.

Female bodybuilders know this reality all too well. As I’ve discussed before, the lifestyle of being a bodybuilder can be quite costly. The monetary rewards that come with competing can be few and far between. Only the elite level athletes are able to make a substantial income from the sport alone. Few others are selected to endorse products that can help generate additional revenue. So many FBBs are stuck having to ride the gravy train of our favorite cliché. Sex sells.

Hop on while you can. All aboard! Next stop, Hornyville, USA!

So how do FBBs sell their sexuality? There are many ways. Sexy workout videos are one way. Sexy photoshoots are another. Also, sexy websites and social media posts can keep fans enthralled. Live webcam shows, specialty content for “members only” and sexy merchandise are par for the course. Then you can go deeper and add sensual sessions to the mix. Whether an FBB offers BDSM services or muscle worship sessions, a slew of appointments from eager fans can add up pretty quickly to a lot of dough. If that doesn’t seem like enough, there’s the good old fashioned “adult entertainment” industry. Don’t tell me you’ve never been curious to explore what that’s all about!

An elegant Jay Fuchs.

An elegant Jay Fuchs.

There are probably other ways that FBBs take advantage of the free market, but what I mentioned above pretty much covers most of it.

However, there are a lot of people who are uncomfortable by all this. They might not necessarily say it out loud, but for many folks the idea of a female bodybuilder using her sexuality for financial gain is disconcerting. There are many reasons for this, so let’s dive right into it.

First, the most prominent argument is that taking advantage of one’s sexuality demeans the sport and one’s peers within the sport, male or female. Female athletes across all sports already are gratuitously sexualized, so this only adds additional fuel to the fire. This makes a lot of sense. In many ways, a female bodybuilder doesn’t just act on her own behalf. She also acts – although not intentionally – on behalf of every single female bodybuilder in existence. It’s not fair, but that’s the way it is.

Understandably, male and female bodybuilders alike struggle to fit into the mainstream of global competitive sports. Today, bodybuilding seems more like a fringe subculture than a universally recognized sporting industry. How many people can identify Peyton Manning if he were to walk down a crowded street? Since he’s just won his second Super Bowl, I’d imagine quite a lot. On the other hand, how many people could identify by name Phil Heath? He’d definitely stand out for being such a large human being, but we can all agree he doesn’t have nearly the face or name recognition as Mr. Manning, LeBron James, Steph Curry or Serena Williams.

This isn’t meant to insult Mr. Heath or anybody else in the bodybuilding world. This is meant to point out a simple fact that the sport isn’t mainstream. Not by a long shot. So how do you make it more mainstream? Quite simply, it has to resemble other mainstream sports. Unfortunately, when a female bodybuilder is seen using her sexuality to make a living, in the minds of the general public this starts to make the sport look more like a muscle beauty contest than the U.S. Open. It’s understandable why so many male and female bodybuilders are uncomfortable by the marriage of their sport with overt sexual expression.

It’s easy to see why a pro bodybuilder would be offended by women who choose to also work in the session business and adult entertainment industry. No one wants their profession viewed by the public with subtle associations of prostitution and pornography. Please keep in mind that I’m not calling FBBs who do sessions “prostitutes.” I am not making that distinction. What I am saying is that this association is not outside the realm of comprehension. The human brain is a funny thing. If a dog quacks like a duck, we may subconsciously think it’s a duck, even though our eyes tell us a different story. FBBs who choose to do sessions and pornographic films are still athletes, even though our brains may tell us they’re sex workers instead. And whatever negative stereotypes we hold against sex workers will unfairly be thrust upon these women whether we acknowledge it or not.

The future of the sport, Danielle Reardon.

The future of the sport, Danielle Reardon.

Second, using sexuality to make a viable income is seen not just as demeaning to the sport, but also demeaning to the individual. The “sex sells” mantra is so well-known that it’s become an easy way to make a quick buck. What can a Hollywood producer do to make sure his upcoming summer blockbuster makes even more money? Easy! Give the female lead a topless scene. How can a TV producer ensure her pilot sitcom will garner substantial ratings? Simple! Create a promo where one of the female characters comes out wearing a bikini. How can a CEO sell more sticks of deodorant? Ah ha! Shoot a commercial where a slovenly slacker dude buys the product, uses it and within seconds finds himself surrounded by hordes of young beautiful sorority co-eds. That’ll have the deodorant flying off the shelves!

“Sex sells,” therefore, feels like you’re selling out. It appears like you cannot sell your product on its own merits, thus you have to “sex” it up in order to grab people’s attention. I can see why this rubs people the wrong way whenever they see a female bodybuilder using her sexuality for financial gain. Why can’t a female athlete just be an athlete, not a “sexy female athlete?”

This is a valid concern. All too often female athletes of every sport are forced (either directly or indirectly) to sexualize their image in order to substantiate their bank accounts. We all know the vast majority of women athletes aren’t super rich like many of their male counterparts, so any extra income they can legitimately earn must be pursued.

Third, the “sex sells” mantra perhaps also demeans the rest of us. Are we such sex-crazed horny animals that we won’t buy a tube of toothpaste unless a beautiful woman is shown brushing her pearly whites with them? Are we so dimwitted that a girl in a bikini must be the determining factor in helping us decide which car we want to purchase? I mean, cars are pretty expensive. Some have better gas mileage than others. Others last longer. But if I see an ad with a blonde bimbo plastered all over it, by golly I’m going to spend a quarter of my yearly income on that!

Check out the beautiful smile of Roberta Toth!

Check out the beautiful smile of Roberta Toth!

Well, as silly as all this sounds, there might be an element of truth to it. I don’t think we’re incapable of controlling our sexual urges, but maybe I have a more optimistic viewpoint of human behavior than I should. But hopefully you get where I’m coming from. I tend to also get peeved when I see marketing ploys that shamelessly exploit sexuality in a completely unnecessary manner. Did they really have to go there? I guess they must think we’re all idiots. Perhaps we are…

To be fair, I don’t think advertising moguls actually think we’re all horned up bunny rabbits. I think the overuse of the “sex sells” philosophy reflects a lack of creativity and laziness rather than a low opinion of society. But I could be wrong.

So I can see why a lot of us instinctively react negatively when we see female bodybuilders utilizing their sex appeal for personal gain. We can be protective creatures. We want to maintain a righteous sense of dignity toward the institutions we respect, whether we’re talking about the bodybuilding industry, the world of female sports or the human race. I’m not here to criticize anyone’s personal moral or ethical sensibilities. Everyone comes from a different path in life. However, I do believe it is imperative that we look at the world through somebody else’s eyes for once. If you’re a dedicated and passionate female bodybuilder who exists in a male-dominated sport that’s increasingly marginalizing competitors like you, well, I don’t blame you for doing whatever you can to make a living. I’m not a female bodybuilder, so I don’t know what “the struggle” is like.

But I do possess a basic understanding of economics. Sometimes, “sex sells” makes perfect business sense. I don’t have fancy pie charts or Excel spreadsheets to back me up, but if your current business model isn’t producing adequate streams of revenue, keeping on hammering away at the status quo would be financial suicide. A willingness to adapt to new market conditions is vital for survival. We may not like it (at first, or ever), but you can’t argue with bankruptcy.

In many respects, female bodybuilders have to think of themselves less as athletes and more as entrepreneurs. I will explore this topic in future blog posts, so I won’t get too deep into this right now. For now, let’s just say it appears to be the wave of the future. It’s perfectly understandable why the marriage between bodybuilding and sexuality makes a lot of people uncomfortable. Your personal values notwithstanding, it could come across like a desperate last attempt to revive a dying industry.

The “sex sells” business model, however, doesn’t have to appear like a Hail Mary pass to the end zone to save the season. Could we see it instead as an alternative form of the sport? Or not part of the sport at all? There are a lot of female bodybuilders who refuse to market themselves as sex objects. I respect that. They have every right to portray themselves in any light they choose. However, so do the women who willingly (and proudly) showcase their sex appeal for adoring fans. Why all the judgment? Why do we have to fight each other?

One of the undeniable superstars of the sport today, Tina Chandler.

One of the undeniable superstars of the sport today, Tina Chandler.

If we can’t agree to disagree, then perhaps in the interim we can do our best to make a clear distinction between the sport of female bodybuilding and the independent business ventures of individual female bodybuilders – whether these women officially compete or not. Many FBBs compete sparingly. Some not at all. Regardless, they’re allowed to develop their personal brands in any way they choose. I’m a full supporter of self-empowerment.

The entertainment/media industry can be a harsh one. There’s no questioning that. Sports fall under this category, and we know for sure it can be an unforgiving world. Rarely do professional athletes live perfect storybook lives. The industry can chew up the best of us and spit us out at a moment’s notice without pomp or circumstance. Whatever you got to do to survive is sometimes the only path you can choose. If you have to choose between abandoning the profession you love or violating your principles every now and then, do you really wish ill on anyone who chooses the latter?

“Sex sells” is an undeniable truth. However, is it truthful because that’s the way it is, or because we allow it to be true? I cannot answer that fully, but I can see what’s right in front of my eyes. There are plenty of beautiful and intelligent female bodybuilders who happily make a living doing what they do thanks to their irresistible sex appeal. If they receive professional fulfillment and joy showing off their gorgeous bodies to adoring fans, I have absolutely no quarrel with that.